There are a number of tips that we would like to share with our readers that will help them get to the top ranks in Google, Yahoo, and Bing along with the other lesser known, but still meaningful search engines. Here are 10 SEO tips that will assist you in On-Page SEO. And before you go hunting for new tricks to “beat” Google at their game, structure your website first for on-page SEO before you go after off page SEO, PPC, or SEM….
And while I have your attention for just a minute, let me tell you about a free service that we are involved in at the Belle Isle Library in Oklahoma City. Once each month we come together with several other talented individuals to help them with their SEO efforts. Go to this link and you’ll find our group. The cost is free, but the contributions that are given during these 2 hour sessions are worth hundreds of dollars in free advice that you get from the participants.
SEO Oklahoma City
10. Keyword use in your Title Tag carries a HIGH SEO IMPORTANCE. (on a scale of 1-10, it is a 10).
If you are just starting a new business, I realize that this is a strong possibility if you have not settled on a business name. But even if you have….for example. Let’s say that you are thinking of opening a Dog Grooming Business and your name is Shelly. Much of the time, Shelly may decide to name the business Shelly’s Poodle Parlor. And Shelly may decide to build her website based on: www.shelleyspoodleparlor.com Now, if Shelly is specifically going after Poodle grooming (not an altogether bad idea if the market merit’s it) then her choice is not terrible. However, I might encourage her to go for something a little more searchable such as: www.okcdoggrooming.com, or www.oklahomacitydoggrooming.com simply because the likelihood of someone searching for: dog groomers in Oklahoma City garners a much larger audience than simply Poodle Groomers. And there are a lot of other breed owners out there that you may be losing business on that you are qualified to serve. But, if you are looking to serve a very small but targeted market niche strictly on Poodles, then by all means, cull out the other breeds by zeroing in on a specific breed. Also, the commercialization of the target market is critical, so do your research using tools such as Microsoft’s commercial intent tool to help you determine this. And of course if it all becomes too overwhelming, feel free to reach out to an Oklahoma City SEO expert such as ourselves to guide you through the maze.
I thought you said Pet's Mart?
In closing let me also mention that if you have already established a URL on your name, for example: www.puppyparlor.com that you have been using for years, do NOT rush out and pluck down 12 bucks with GoDaddy for another URL. If you have a track record with this website, and it has been up for a period of time, with proper SEO strategies you can get this site to rank on the first page of Google anyway. And some of those strategies will be shared in the following 9 postings of this blog.
Seriously, I just wear a hat!
In the next Post, we’ll cover #9 in the top 10 list….Keyword use as the First Word in a Title Tag.
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